Designer Spotlight: Timeless Elegance Meets Sustainable Design with FREY.
FREY. is a clothing brand that offers comfortable, timeless wardrobe pieces for women with dynamic lifestyles. Their focus…
FREY. is a clothing brand that offers comfortable, timeless wardrobe pieces for women with dynamic lifestyles. Their focus…
FREDERIKA is a women’s fashion label based in Jakarta, Indonesia, formerly known as EUREKA. The brand was established…
Looking for outfit inspiration to freshen up your monotonous wardrobe? Steal the style from our choice of celebrity…
Singles’ day is around the corner! If you haven’t heard of it yet, Singles’ Day is known as…
Dreamers & Drifters was created out of a colorful mishmash of bohemian dreams, whirlwind romance, crazy experiences, and…
With millions of tons of fabric scraps ending up in landfills each year, it’s easy to say that…
When it comes to maternity fashion, women often have to choose between comfort and style. Isabella Oliver was…
Although Paris Fashion Week Spring-Summer 2023 isn’t set to happen until September, all eyes are already on the…
Inspired by vintage trends and muses, TORANNCE is an Australian contemporary label that manages to weave together bold…
Inspired by the endless bliss that summer brings, PALEM is a sustainable premium brand for every wandering soul…
[geot_filter region=”sg” country=”SG” ] Dear #WomenOfStyleTheory We’re excited to unveil exciting new changes to our Apparel Rental Membership!…
The original Gossip Girl took the fashion world by storm when it aired nearly 10 years ago. And finally,…
You scroll endlessly to browse thousands of styles, occasionally clicking to ‘Save for later’, or maybe ‘Add to…
To say 2020 ‘has been full of challenges and changes’ would be the understatement of the year. As…
Let’s set the scene: Your favourite dress seems to fall apart after a couple washes in the washing…
Let’s set the scene: Year-end invites are piling up and you hear your fellow ladies struggling to plan…
If there’s one key takeaway from the COVID-19 pandemic, it’s that change is life’s only constant, and even…
Her World: So you’re a fan of some good ol’ retail therapy, but also an eco-warrior on the…
Is there a fashion “rule’ that’s more outdated than “don’t mix your prints”? Despite the countless seasons of…
The Styling The Bump series encourages new moms-to-be to embrace their bump with styles that flatter the bump, without spending…
We’ve all done it: the full-body swerve into a store you had no intention of visiting. You’d be…
The Styling The Bump series encourages new moms-to-be to embrace their bump with styles that flatter the bump, without spending…
Our Maternity series encourages new moms to embrace their maternity journey with pretty styles fit their needs as…
Saving money for your future isn’t just as simple as stashing it away in your bank account and…
We’ve all been there: On good days, you hit the sweet spot of looking pulled together and feeling…
If you’re one to enjoy the slowness in life, woodworking is an activity that might interest you. The…
Whether you’re self-employed or working remotely this season, we can all agree on one thing: the idea of…
Whether you’re a woman in your 30s, or one who’s approaching (or exiting) this momentous decade, you’ve probably…
Read any guide to being a Modern Woman, and it’s sure to be replete with mantras on leaning…
In the month of February, where love and self-care are our key focus, we started community events with…
Tech in Asia: In 2016, Chris Halim and Raena Lim piloted a fashion rental platform called Style Theory.…
At Style Theory, we are all about stringent quality control and hygiene, simply because it is a responsibility…
If January hasn’t been the best start to the year for you, fret not, because we’re heralding the…
Let’s face it: Picking the right clothes online can be a gamble. With over 250+ brands we have…
When it comes to being a subscriber at Style Theory, we know how important it is for quick…
Candles can be quite calming and beneficial for your health and wellness, and all the more so, if…
You know the drill. It’s that time of the year again — the time when families come together…
The Styling The Bump series encourages new moms-to-be to embrace their bump with styles that flatter the bump,…
The concept of renting clothes has been adopted by countless of financially savvy and eco-conscious consumers and it…
As we enter into the new year, the festive season is still in reign for the month of…
The year 2019 was our biggest and best year yet! There were many great things achieved, moments that…
It’s the time of the year again! Believe it or not, 2019 is nearly over, which means it’s…
Ever stood in front of your wardrobe, flustered about what to wear for an upcoming occasion? Or, perhaps…
For this special Australian Edition of our Designer Spotlight series, we’ve rounded up eight labels from Down Under…
For this special Australian Edition of our Designer Spotlight series, we’ve rounded up eight labels from Down Under…
For this special Australian Edition of our Designer Spotlight series, we’ve rounded up eight labels from Down Under…
For this special Australian Edition of our Designer Spotlight series, we’ve round up 8 labels from down under…
For this special Australian Edition of our Designer Spotlight series, we’ve rounded up eight labels from Down Under…
For this special Australian Edition of our Designer Spotlight series, we’ve rounded up eight labels from Down Under…
For this special Australian Edition of our Designer Spotlight series, we’ve rounded up eight labels from Down Under…
For this special Australian Edition of our Designer Spotlight series, we’ve rounded up eight labels from Down Under…
Dear #womenofstyletheory, I couldn’t be more proud to share with you that we have just crossed our latest…
At Style Theory, we believe community is the key to having a meaningful relationship. Building each other up…
Update: We’ve closed the doors of our Style Theory Flagship Store! If you’d like to collect or pick…
From sharp to subtle, collars speaks volumes this season and beyond. Back in the day, “loosening your collar”…
Honeycombers: Experiment with fashion without the guilt: “We’re not asking you to buy less, instead, we’re asking you…
The Styling The Bump series encourages new moms-to-be to embrace their bump with styles that flatter the bump,…
These days, wearing a mini skirt would raise no questionable brow from people walking by. You would not…
It all started with a simple movement three years ago that would change the way we think about…
At Style Theory, we want to encourage and empower women in all aspects. So in the month of…
If the massive popularity of Alessandro Michele’s Gucci has taught us anything about fashion, it’s that Iris Apfel’s…
Harper’s Bazaar: Founded in Singapore in 2016 by Raena Lim and Chris Halim, Style Theory is Southeast Asia’s largest online subscription-based designer…
The Styling The Bump series encourages new moms-to-be to embrace their bump with styles that flatter the bump,…
Prestige: Three years ago, when Style Theory was launched, its concept was foreign. “Subscriptions? What do you mean…
We all love the option of having a brand new look everyday, and let’s be honest, not everyone…
Sink your Halloween fangs into this: you don’t have to splurge on your costume this year. Yes, you…
Yellow Pages: Rent. Return. Repeat. Sounds familiar? This is the punchline of the “Netflix-model-fashion-app”, Style Theory, that has taken…
Galcon: If you’ve ever fantasised about having an endless walk-in closet, then Style Theory is your dream come…
CNA Luxury: Style Theory co-founder Raena Lim explains why her subscription-based start-up could be the key for a…
RLI: Southeast Asian online subscription-based designer fashion rental service Style Theory is opening its first permanent retail store…
Merlion Wayfarer: Style Theory, Southeast Asia’s largest online subscription-based designer fashion rental service, officially unveiled its first permanent…
We love having the women of Style Theory gather together for fun-filled workshops! This October, we co-hosted a…
It all started with a simple movement three years ago that would change the way we think about…
Lifestyle Asia: The premise is simple: Browse the app, choose your clothes and have it delivered to you…
Inside Retail: Southeast Asian online subscription-based designer fashion rental service Style Theory is opening its first permanent retail…
At the start of October, one of our stylists, Shilpi, held a styling workshop at Workbuddy, for women…
Update: We’ve closed the doors of our Style Theory Flagship Store! If you’d like to collect or pick…
“Florals? For Spring? Groundbreaking,” quips Meryl Streep sarcastically in The Devil Wears Prada. Well, the fashion editor was…
When you look at the worldwide appeal of denim jeans today, it’s hard to imagine that this ubiquitous…
The Styling The Bump series encourages new moms-to-be to embrace their bump with styles that flatter the bump,…
“Suits are only for men,” said no one, ever. If you’re thinking twice about rocking a suited outfit…
When it comes to over the top, flamboyant styles, nothing beats the streets of Milan Fashion Week. We’re…
We know that our delivery option may be a struggle our apparel subscribers who aren’t always home to…
In the season of Fashion Week, prints and patterns are seen dominating the streets more than ever. There…
To start off September’s community exclusives with the #WomenOfStyleTheory, we co-hosted a make-up demonstration session together with Hera…
This season is all about bringing back bold trends and bright colours. While we would love to steal…
Hi Abhi, thank you for taking time out of your schedule to chat with us! Could you share…
Diversity comes in many forms and is unique to your experiences and environment. In a nutshell, what is…
What is the first thing that comes to mind when you see the word ‘diversity’? The first thing…
Diversity comes in many forms and is unique to your experiences and environment. In a nutshell, what is…
It all started with a simple movement three years ago that would change the way we think about…
I used to have trouble embracing my skin colour, but now, I wouldn’t want it any other way.…
There is nothing more beautiful and admirable than someone who is confident in their own skin. In your…
It’s difficult to imagine in modern time as now that girls, and even women to this date, pray…
There’s always someone who’s envious of your skin colour, so love your skin! Diversity comes in many forms…
Embrace yourself, because that’s when you’ll start feeling as good as you look. Diversity takes on a different…
There is room for Singapore brands to explore more models of colour in fashion. Diversity comes in many…
The whole point of fashion is to express who you are on the inside, and not care about…
Now that you’ve donned the hijab, how do you maintain your style? Diversity comes in many forms and…
Dressing up can be an everyday affair, if you start dressing up for yourself instead for others Diversity…
Having your own style perspective can come across bold and confident. It can also be a challenge to…
Beige is the new chic trend for the season! It has been seen walking the runways and dominating…
The Styling The Bump series encourages new moms-to-be to embrace their bump with styles that flatter the bump,…
Red bags are full of personalities–they’re bright, bold with elements of fierceness and confidence! It’s not an easy…
Meet Sofie Chandra: Hi Sofie, we’re inspired by your career and your passion in running! How did you get…
Like how every wardrobe has a little black dress, every shoe wardrobe has a pair of sneakers–be it…
The Sustainable Brides series showcases and inspires subscribers in our community in a way that we haven’t quite…
Figuring out your body shape is as simple as taking a few simple measurements. What many struggle with…
Figuring out your body shape is as simple as taking a few simple measurements. What many struggle with…
Figuring out your body shape is as simple as taking a few simple measurements. What many struggle with…
Figuring out your body shape is as simple as taking a few simple measurements. What many struggle with…
Figuring out your body shape is as simple as taking a few simple measurements. What many struggle with…
While trends come and go, there are some trends that stick with us–especially those who are affiliated to…
It is not an easy task for mothers to re-enter the workforce after a long break. Not only…
It all started with a simple movement three years ago that would change the way we think about…
Monochrome is more than just a trend or a easy way to cast colourful palettes. In fact, it…
It all started with a simple movement three years ago that would change the way we think about…
It all started with a simple movement three years ago that would change the way we think about…